During the past two months, I’ve been developing a side project at work, this started with me doing a simple refactor task. At the time I looked at the solution we had in place, and it was dirty, but it was necessary to skip some considerable performance penalty. Maybe it was something that we just had to learn to live with…

source: https://imgur.com/gallery/J3WYR

Hell no! At the time the alternatives weren’t that promising, but soon I realized the untapped potential of doing work at build time with babeljs. I’m very proud to present babel-plugin-cloudinary. In this trivago tech blog article, you can find all the details and motivation behind the plugin. And by the way, if you want to know what the heck am I talking about, just take a look at the official repository of babel-plugin-cloudinary.